Go to Layer Systems
All Collections
Marketing
Marketing
A collection of articles about issues pertaining to marketing
R
16 articles in this collection
Written by
Nick Kewney
and
Raymond Carrel
Creating a marketing campaign - Finalising the campaign
Information on how to schedule and trigger the campaign
R
Written by
Raymond Carrel
Updated over a week ago
Campaign-compatible email templates
Email templates for Campaigns are slightly different to your regular email templates. Find out the best way to manage these.
R
Written by
Raymond Carrel
Updated over a week ago
Using SendGrid to send email
Email server settings for customers using SendGrid to send email from The Layer
Written by
Nick Kewney
Updated over a week ago
Creating a marketing campaign - Configure email options
How to set a mail agent for your campaign email, and configure tracking options
R
Written by
Raymond Carrel
Updated over a week ago
Setting up your GDPR landing page and email templates
How to configure the content and formatting of your GDPR request communications
R
Written by
Raymond Carrel
Updated over a week ago
Creating a marketing campaign - Follow-up campaign elements
Ensure campaign emails are followed up on
R
Written by
Raymond Carrel
Updated over a week ago
Updating a customer's GDPR preferences
There are a few ways to update the GDPR preferences of your users
R
Written by
Raymond Carrel
Updated over a week ago
Creating a marketing campaign - Verify compliance
Some checks must be performed before a campaign email can be sent
R
Written by
Raymond Carrel
Updated over a week ago
Monitoring the impact of your marketing campaign with marketing reporting
You can check how your users interacted with your Layer marketing campaigns with this tool
R
Written by
Raymond Carrel
Updated over a week ago
Linking a marketing campaign to an opportunity
Use opportunities to monitor the effect of your marketing campaigns.
R
Written by
Raymond Carrel
Updated over a week ago
Creating a marketing campaign - Designing the email
Information on defining the content of a campaign email
R
Written by
Raymond Carrel
Updated over a week ago
Creating a marketing campaign - Email recipients
There are a number of tools that can help you manage the recipients for your campaign email
R
Written by
Raymond Carrel
Updated over a week ago
Creating a marketing campaign - Email campaign elements
Email elements form the core of a marketing campaign
R
Written by
Raymond Carrel
Updated over a week ago
Creating a marketing campaign - Campaign elements
Define the campaign elements before adding the detail
R
Written by
Raymond Carrel
Updated over a week ago
Creating a marketing campaign
A brief guide on how to create a new campaign
R
Written by
Raymond Carrel
Updated over a week ago
Introduction to the Marketing module
An overview of the main features of the Marketing module
R
Written by
Raymond Carrel
Updated over a week ago